Title

AWS re:Invent 2023 - Your journey with AWS: Executive lens into your organization journey (NTA101)

Summary

The session focuses on guiding executives through their AWS journey, emphasizing both pre- and post-AWS move phases.
Four key personas are introduced, each at different stages of their cloud journey: Traditional Ted, Unsure Ursula, Familiar Femi, and Savvy Sally.
For each persona, specific challenges are identified, and a set of prescriptive steps and AWS mechanisms are suggested to address these challenges.
Real customer use cases are shared to demonstrate the practical application of the advice given.
Attendees are encouraged to engage with AWS account teams, attend specific re:Invent sessions, and participate in immersion days and other AWS programs to further their cloud journey.
The session concludes with a call to action for attendees to leverage AWS resources and expertise to innovate and scale their businesses.

AWS recognizes the need to support customers not only technically post-migration but also strategically pre-migration, including building business cases and gaining internal support.
The session highlights the importance of understanding customer pain points and providing relatable content through personas that reflect different stages and challenges in the cloud adoption journey.
AWS offers a variety of mechanisms and programs, such as immersion days, the Migration Acceleration Program (MAP), and executive briefing centers, to educate and assist customers in their cloud endeavors.
Real-world examples, such as Love's Travel Stops and Karis Life Sciences, illustrate successful cloud adoption strategies and the tangible benefits of AWS services.
The session underscores the value of AWS's customer-centric approach, working backwards from customer insights to deliver tailored guidance and support for cloud adoption and innovation.
AWS encourages a holistic view of cloud migration, considering not just the technical aspects but also the operational, strategic, and cultural shifts necessary for successful cloud integration and business transformation.