Conquer Cloud Challenges with a Competitive Edge for Less with Amd Cmp104

Title

AWS re:Invent 2023 - Conquer cloud challenges with a competitive edge for less with AMD (CMP104)

Summary

  • Ram Pettibhotla from AMD presents the benefits of adopting AMD's 7th Gen EC2 instances for cloud computing.
  • AMD's mission is to drive high-performance computing across various platforms, including data centers.
  • The choice of CPU in AWS EC2 instances is crucial, especially with the rise of AI and large language models.
  • AMD's 7th Gen instances offer double the application performance on average for popular workloads, leading to significant cost savings.
  • By modernizing to AMD instances, businesses can reduce their instance footprint by 48% and lower OPEX spend by 37%.
  • Specific workload performance comparisons between AMD M7A and Intel M6I instances are provided, showing AMD's superior performance and cost savings.
  • AMD's 7th Gen instances are designed with three tenets: exceptional generational performance gain, compelling price performance, and seamless migration.
  • AMD's 4th Gen EPYC processors (Genoa) are the technology behind the performance of the 7th Gen instances, offering significant improvements over previous generations.
  • AMD and AWS have a deep engineering partnership, resulting in a broad portfolio of AMD-based instances on EC2.
  • The talk concludes with a call to action to modernize to 7th Gen AMD instances for better performance and cost savings.

Insights

  • The rapid advancement and adoption of AI and large language models have created a demand for more powerful computing resources without increasing budgets, highlighting the importance of cost-effective solutions.
  • AMD's strategy focuses on delivering high performance at a lower cost, which is particularly appealing to businesses looking to optimize their cloud spend while funding new AI initiatives.
  • The disabling of simultaneous multithreading (SMT) in AMD's 7th Gen instances and the use of full core vCPUs instead of threads contribute significantly to the performance gains.
  • AMD's 4th Gen EPYC processors (Genoa) are a key differentiator, offering a substantial performance edge over the competition, which is Intel's Sapphire Rapids in this context.
  • The presentation emphasizes the importance of strategic modernization, where businesses can choose between performance-driven cost savings with 7th Gen instances or direct cost savings through pricing with 6th Gen instances.
  • AMD's partnership with AWS and the integration of AMD technology into various AWS services suggest a strong commitment to providing optimized cloud solutions.
  • The talk's focus on real-world applications and customer examples, such as Asiona and Ferrari, demonstrates the tangible benefits of AMD's technology in diverse industries.