Title

AWS re:Invent 2022 - What can you do with on-demand networking and the AWS Cloud? (PRT225)

Summary

Ryan Cordy from Lumen (formerly CenturyLink/Vivix) introduces on-demand networking and its integration with AWS Cloud.
Lumen has partnered with AWS for Direct Connect, providing private networking services like Waves, Ethernet, and IP VPN.
On-demand networking allows customers to quickly set up and tear down network connections as needed, with a self-serve portal.
A use case with Fox Sports for a Major League Baseball game is presented, showcasing the ability to produce live events remotely using AWS Cloud and on-demand networking.
The session covers the technical setup, including the minimal on-premises equipment, the AWS services used, and the cost-effectiveness of the cloud production.
Insights into the future of live TV production in the cloud are discussed, including API automation, high availability, higher video quality, greater technology availability, lower carbon footprint, and increased content production capacity.
Other potential use cases for on-demand networking are mentioned, such as retail, hospitality, utilities, healthcare, and studio sessions.

On-demand networking represents a shift from traditional long-term network service contracts to flexible, usage-based models, aligning with cloud service providers' offerings.
The case study with Fox Sports demonstrates the practicality and scalability of remote live event production, leveraging cloud resources and on-demand networking to reduce costs and physical infrastructure.
The success of the MLB game production indicates that high-quality live broadcasts can be produced with operators working remotely, suggesting a potential shift in how live events are managed in the future.
The cost analysis of the cloud production highlights the potential for significant savings compared to traditional methods, which could make live production more accessible for smaller-scale events.
The discussion on future improvements, such as API automation and high availability, suggests that the industry is moving towards more robust and user-friendly cloud production environments.
The mention of a lower carbon footprint as a benefit of cloud-based production aligns with broader industry trends towards sustainability and reduced environmental impact.
The variety of other use cases for on-demand networking suggests that this technology has broad applications beyond media and entertainment, potentially transforming various industries by enabling more efficient and flexible use of network resources.