Title

AWS re:Invent 2022 - Data platform strategy shaping enterprise transformation agendas (PEX211)

Summary

The session, led by Ece Izgi and Francisco, focuses on the business and technology strategy behind data platforms and their role in enterprise transformations.
Ece discusses the accelerated disruption in industries over the last 10-15 years, emphasizing the need for responsiveness and resilience.
The talk highlights the importance of business agility, organizational alignment, modernization, innovative culture, and insights for enterprise transformation.
Ece outlines the evolution of data usage from being data-aware to data-informed and now data-driven, with the help of modern data platforms.
AWS's data strategy vision is built on six pillars: security, scalability, flexibility, governance, availability, and cost-effectiveness.
The session covers the phases of reaching a modern data platform state: modernize, unify, and innovate, with customer scenarios for each phase.
The concept of data products and solutions built on data platforms is introduced, emphasizing the shift from project-based execution to product centricity.
Ece presents the internal data marketplace model used at Amazon.com, which improves agility and product-centric work.
The partnership strategy with AWS is discussed, detailing the progression path of jointly building, marketing, selling, and delivering solutions.
Francisco elaborates on partner programs, enablements, certifications, service delivery designations, and competencies to help partners build solutions and platforms.

The accelerated disruption in industries necessitates a strategic approach to enterprise transformation, with data platforms playing a central role.
The transition from data-aware to data-driven enterprises reflects the increasing importance of data in decision-making and automation.
AWS's data strategy vision emphasizes the need for a secure, scalable, flexible, and cost-effective data platform that can adapt to future business transformations.
The shift from project-based execution to product centricity in data platform development allows for more nimble, repeatable, and commercially viable data solutions.
The internal data marketplace model fosters a collaborative environment where business units and developers work together to create and govern data products.
AWS Partner Network provides a structured approach for partners to engage with AWS and leverage its resources to build and scale data platforms effectively.
The enablement programs and certifications offered by AWS are crucial for partners to stay updated with the latest technologies and methodologies in data analytics and platform development.