Title

AWS re:Invent 2023 - Sheer driving pleasure: Automated driving for BMW’s Neue Klasse (PRT202)

Summary

Klaus, an Account Executive at BMW, and Jörg Rebs, a Cloud Solution Architect at BMW, presented BMW's vision for automated driving.
BMW's current models, like the 5 Series and 7 Series, already feature advanced driver assistance systems, with the 7 Series soon to have Level 3 autonomy.
The Neue Klasse is a new generation of BMW cars starting in 2025, focusing on electrification, digitalization, and circularity, with a new IT and software architecture.
BMW has partnered with Qualcomm for system-on-chip technology and computer vision software to develop safety functions and autonomous driving features.
A significant amount of real-world data is collected, stored, processed, and simulated on a cloud platform built with AWS and maintained by Capgemini.
Simulation and reprocessing are crucial for validating the reliability of the autonomous systems, aiming to be safer than human drivers.
Capgemini assembled a team of experts to build a large-scale, data-driven cloud platform for BMW, focusing on agility, DevOps, and worldwide data logistics.
The platform uses AWS infrastructure and includes data management, signal extraction, simulation, reprocessing, and a data portal for developers.
Innovative solutions like hardware-in-the-loop test benches in wind turbines are used to improve sustainability and efficiency.
The partnership ecosystem includes BMW, Qualcomm, AWS, and Capgemini, emphasizing sustainable solutions and delivering business value to end customers.

BMW is heavily investing in the future of mobility with a strong emphasis on autonomous driving, sustainability, and digital transformation.
The Neue Klasse represents a significant shift in BMW's approach to vehicle design and manufacturing, integrating advanced technologies and sustainable practices.
The collaboration with Qualcomm highlights the importance of cross-industry partnerships in developing complex systems like autonomous vehicles.
The use of AWS cloud services for data management and simulation demonstrates the growing reliance on cloud computing in the automotive industry for handling large-scale data and computing tasks.
Capgemini's role in operating and developing the platform underscores the trend of automotive companies partnering with tech firms to accelerate innovation and manage complex IT ecosystems.
The innovative use of wind turbines for hardware-in-the-loop testing is a creative approach to sustainability, reducing the environmental impact of data centers.
The focus on a partner ecosystem suggests that the future of automotive innovation lies in collaborative efforts rather than isolated in-house development.
The emphasis on delivering business value to end customers indicates that despite the technological advancements, customer satisfaction and market demands remain central to BMW's strategy.