Title
AWS re:Invent 2022 - Why use AI in insurance underwriting and claims? (PRT271)
Summary
- Accenture and AWS have partnered to create AI solutions for insurance underwriting and claims.
- AI is recognized as transformative for insurance, but adoption is slow, with only 44% of executives feeling they are effectively leveraging AI.
- The solutions focus on improving decision-making accuracy in claims and underwriting, which directly impacts economic performance.
- Macro trends like inflation and changing investment income are influencing insurance economics.
- High churn and shopping behavior in insurance require efficient underwriting to handle increased activity without corresponding yield.
- Claims dissatisfaction often stems from process complexity and cycle time rather than settlement amounts.
- The solutions aim to streamline processes, reduce inefficiencies, and improve customer experience.
- AI solutions are built to integrate with existing workflows and systems, focusing on modularity and connectivity.
- The underwriting solution includes intelligent email processing, content extraction, data enrichment, and decision support.
- The claims solution focuses on fast-tracking eligibility checks, seamless intake, and efficient adjudication for flow-through claims.
- Regulatory compliance, explainability, and ethical considerations are integral to the AI solutions.
- The solutions are designed to augment human decision-makers, not replace them.
Insights
- There is a significant gap between recognizing the potential of AI in insurance and effectively implementing it.
- The insurance industry is heavily regulated, necessitating AI solutions that are ethical, responsible, and explainable to regulators and stakeholders.
- The economic case for AI in insurance is grounded in improving the accuracy of decision-making in claims and underwriting, which can lead to better loss ratios and net premium growth.
- Customer experience in claims is a significant focus area, with opportunities to improve satisfaction through digital deflection and proactive communication.
- The adoption of AI solutions requires careful integration into existing workflows to ensure they are embraced by underwriting and claims professionals.
- The underwriting AI solution presented is designed to handle complex information and streamline the underwriting process, particularly in commercial lines.
- The claims AI solution is tailored for high-frequency, low-severity claims, aiming to keep as many claims as possible on a "happy path" for quick resolution.
- The solutions leverage various AWS services, including machine learning and AI tools, to process and analyze data efficiently.
- Human oversight remains crucial, with AI serving as a tool to enhance, not replace, the expertise of underwriters and claims adjusters.